Worksite Wellness jobs and Corporate Wellness jobs for dietitians are abundant and expanding. But do you know how to tap into this field?

Jobs for Dietitians in Worksite Wellness Nutrition

To learn more about Worksite Wellness or Corporate Wellness job opportunities for dietitians, I sat down with Carolyn Micali, MS, RD, a Health Management Consultant with Marsh & McLennan Agency, LLC, in the Mid-Atlantic Region.

Carolyn Micali shares her insights for dietitians wanting to find job opportunities in worksite wellness and corporate wellness, including how to connect with brokers, or insurance brokers) that you can work with to bring in more business.

As a Health Management Consultant, Carolyn taps into her skills she learned as a dietitian to boost her success, including her understanding of disease states, researching and analytical skills, her deep desire to help people, and her ability to sell companies on why health is important and which specific programs are helpful.

How a Dietitian Got Her Start in Corporate Wellness Nutrition

NutritionJobs: Tell us about your background as a dietitian, how you got interested in Corporate Wellness, and how you got your job as a Health Management Consultant?

Carolyn Micali, MS, RD: I started in private practice, at a gym, working in weight loss, and Children's Healthcare of Atlanta. I then found the job as a Health Management Consultant by networking. I work with an insurance broker connecting with companies who have 100-1000 employees. I don't deliver nutrition services now, but rather I help to connect health care with employers wanting worksite wellness for their employees. The best part is I now make more money, have more stability, and I get an annual bonus.

How to Find Worksite Wellness Jobs using LinkedIn

NutritionJobs: If an RD wants to work in Worksite Wellness or Corporate Wellness how should they find brokers to connect with? How would you pitch the idea to work with them? What’s the step-by-step process to find this work?

Carolyn Micali, MS, RD:

• On LinkedIn, connect with similar job titles: Health Management Consultant, wellness consultant, population health consultant
• Filter for health insurance or insurance broker.
• Start with local companies then move to the big ones, such as Marsh, Gallagher, Willis Towers Watson, AON, Hub International.
• When pitching, start the conversation with, “This is what I do, this is my background”.

On LinkedIn, connect with similar job titles: Health Management Consultant, wellness consultant, population health consultant. - Carolyn Micali, MS, RD

What Offerings can a Dietitian Provide an Employer for Worksite Wellness Nutrition Program

NutritionJobs: What types of services could a dietitian offer an employer for Worksite Wellness or Corporate Wellness?

Carolyn Micali, MS, RD: Dietitians can have many offerings:

• Individual one-on-one nutrition counseling,
• Group Lunch and Learn sessions or activities
• Meal planning for individuals or groups
• Virtual grocery store tours
• Virtual cupboard clean-outs
• Virtual ingredient swaps
• Group weight loss programs
• You can offer al a carte or create packages, such as 1 Lunch and Learn per quarter + 3 hours/week of 1:1 counseling in the office (or virtually).

If you want to learn more about these opportunities, connect with Carolyn on LinkedIn.

How to Market Yourself as a Worksite Wellness Dietitian

If you want to market these wellness nutrition offerings you can build out a page on your website (even if your website is a landing page), LinkedIn (personal profile and company page), Instagram, or other social media advertising your services.

And a little more about how to showcase your offerings on your LinkedIn Profile: LinkedIn will be your biggest source of referrals most likely. Include the Corporate Wellness, Corporate Wellness Solutions, or Worksite Wellness keywords in your Headline, in your About/Summary section, your Contact section, and Featured Media or Articles sections.

Benefits of Custom Wellness Programs

Sell the employers on the benefits of custom wellness nutrition programs for their employees. Here are a few talking points about the benefits of Worksite Wellness program that you can include in your pitch to employers or human resources:

• lower health care costs
• improve employee productivity
• employee retention
• reduce absenteeism
• increase morale
• increase creativity
• improve mental wellness

Your potential clients need to know what you can do for them! Use your LinkedIn Profile as a smart way to show them how you can be of service.

Do you need help with your LinkedIn Profile? Check out my Step-By-Step Course to get an All-Star LinkedIn Profile at your own pace (or hire me to help you!).

About the Author

Stacey Dunn-Emke, MS, RDN is the Founding Owner of NutritionJobs, an online career portal for dietitians and dietitians-to-be, offering dietetic career tools, courses, and jobs. Stacey is the author of The Dietetic Resume Guide and specializes in boosting professional opportunities for dietitians with 1:1 coaching and self-guided courses on Dietetic Resume Reviews, LinkedIn Profile reviews, and Job Interview Prep. Subscribe to her NutritionJobs Dietetic Career Newsletter for all the latest! Follow on LinkedIn, Instagram, Twitter, and YouTube.