NutritionJobs.com's Career Spotlight Interview:
Tara DelloIacono Thies, RD, at Clif Bar & Co.
By Tali Sedgwick, RD-Eligible
August 2010
NutritionJobs.com: You have been the Nutrition Strategist at Clif Bar & Co. for over 10 years. You started in the Customer Service Department and then developed and expanded the Nutrition Department. Your current role is in Nutrition Brand Strategy, Nutrition Education, Nutrition Communication, and Nutrition Labeling Claims affairs. Tell us how you got there.
Tara DelloIacono Thies: As you mentioned, I started in Consumer Service (CS). They had just launched Luna Bar and were getting tons of nutrition questions that they couldn't answer. Clif Bar had a dietitian that consulted for them but they decided they needed an RD on staff to answer these sorts of questions. The position quickly evolved into having me train the CS department to answer the nutrition questions we frequently received. I wrote nutrition resources for the CS team. The brand and marketing teams then also started using those nutrition resources, which linked into the development process for new products that would impact the health of women, kids, and athletes. This all fed into the strategy portion of my job, which is now what I spend a lot of time thinking about and doing. Wondering how can we make a healthy product that will really benefit certain populations.
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